DuckDuckGo in the limelight

Tom Paine

In case you haven’t noticed, news about Paoli-based alternative privacy-focused search engine DuckDuckGo has grown from a trickle into a flood, partially based on recent interviews founder & CEO Gabriel Weinberg has granted.

In one, he says he is talking with the Feds about their active Google antitrust investigation. In another, he is described as “talking to investors”, perhaps implying another funding round might be forthcoming.

The latest is a slew of articles ( prompted by a Wall Street analyst) ) suggesting Apple should acquire DuckDuckGo (for less than $1 billion, the analyst recommends)

Here are some dates and milestones mentioned in recent articles:

Raised $3 million in a Series A round in 2011, led by Union Square Ventures.

Says it might pass the $100 million revenue barrier for the first time in 2020

89 staff members currently

Profitable since 2014

In March 2018, 17 million daily DuckDuckGo searches were made; exactly two years later, 57 million searches were completed.

2018: Canadian investment fund leads $10 million round

1.5 billion monthly DuckDuckGos already taking place.

If DuckDuckGo is generating $100 million in revenue with 89 associates and no large content acquisition costs, its economics are exceptional

DuckDuckGo advertising contextual; Google search advertising personalized behavioral

Gooogle is paying Apple an estimated $7-8 billion per year to be Apple’s default search engine

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